RESOURCES

Image Lightbox

Understanding Single Customer View : The Essential Guide for Modern Customer Engagement

Learn the significance of Single Customer View (SCV) and explore its crucial role in customer engagement and how businesses can effectively use it.
Image Lightbox

Industry Trends: Japanese Internet Users' Perspective on the Post-COVID Era - July 2023

Japan has been experiencing a gradual increase in the number of new covid-19 patients. We deep dive into consumers' perspectives in the post-COVID era.
Image Lightbox

Industry Trends: Decoding AI Adoption in Taiwan - August 2023

This survey reveals the perceptions, concerns, and hopes of Taiwanese internet users regarding AI, offering valuable insights for decision-makers across various sectors in the post-COVID era.
Image Lightbox

Industry Trends: Navigating the Waves of COVID-19 in Japan - June 2023

The global impact of the pandemic remains unrelenting, with Japan recently facing its ninth wave of COVID-19.
Image Lightbox

Industry Trends: Understanding the Digital Consumer in Japan - August 2023

In Japan, over half of internet users are embracing mobile payments and internet banking, driven by convenience, security, and transaction fees.
Image Lightbox

Consumer Research: A Detailed Insight

Learn how an understanding of customer needs and preferences can drive product development and effective marketing strategies.
Image Lightbox

Understanding Research Panels: A 2023 Guide to Data-Driven Business Success

Learn how businesses utilise research panel tools to gain targeted insights, enhance strategies, and drive success in today's dynamic market.
Image Lightbox

Industry Trends: Understanding the Podcast Listener in Japan - June 2023

The survey indicates that 26.9% of Japanese Internet users know about the podcast, with the younger generation showing slightly higher awareness.
Image Lightbox

Mastering Personalised Marketing for Success: A 2023 Guide

Boost your business's growth in 2023 and beyond with our comprehensive guide to mastering personalised marketing.
Image Lightbox

Industry Trends: Australian Auto Market - May 2023

Our recent study delves into the automobile brand perceptions and preferences of Australians, providing invaluable insights for decision-makers.
Image Lightbox

The Importance and Benefits of Personalised Marketing - A Deep Dive into Personalised Marketing

Discover the pivotal role of personalised marketing in business growth. Learn about its benefits, real-world examples, and its synergies with market research.
Image Lightbox

Industry Trends: Japan Skincare Market Research 2023

With skincare products comprising 53% of the Japanese cosmetics market, there is a strong demand for anti-aging, brightening, and moisturizing products.
SSL