RESOURCES

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Confidence and Needs for the Future: Taiwan Through the Perspective of the Midlife Population

Explore the perspectives of Taiwan's midlife population (ages 31-60) on the nation’s future, including desires for change and growth.
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What You Need to Know About Consumer Behavior This Holiday Season

Discover how loyalty programs and emotional bonds boost holiday sales and customer engagement this season.
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Analyzing Asia’s Online Shopping Trends: Consumer Behavior and Market Changes

Discover online shopping trends in the Asia-Pacific region. Understand the industry's impact through consumer behavior and government policies.
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Expectations for Change and Social Independence: Understanding Future Trends Among Japanese Youth

Explore how Japan’s youth are shaping future trends with demands for policy reform, a desire for greater freedom, and increasing consumer power.
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Consumption Growth and Desire for Change: Analyzing the Future Trends of Taiwan's Young Generation

See how Taiwan’s young generation is paving the way for future trends through consumption growth and reform.
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Taiwan Taxi E-Hailing App Market Research Report: Mobile Behavior and Trend Analysis

Explore how Uber dominates Taiwan's E-Hailing market among younger users, driven by factors like loyalty, preference for modern digital platforms.
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Instant Gratification and Micro-Moments: Enhancing Member Engagement

Discover how instant gratification and micro-moments drive digital customer engagement, and see how gamification and personalized surveys enhance loyalty.
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PayPay is Japan’s Favorite Mobile Payment Solution: Drivers of Consumer Awareness and Actual Behavior

Discover how PayPay dominates Japan's mobile payment market in brand metrics such as awareness, favorability, and consumer preference.
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How Brands Can Engage Gen Z: Loyalty, Influencers, and the Power of Authenticity

Discover how to engage with Gen Z, the digital natives that already wield significant buying power. Explore effective strategies to connect with them.
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LinePay leads Taiwan's Mobile Payment Market: The Gap Between Consumer Perception and Behavior Drivers

Explore LinePay's leadership in Taiwan's mobile payment market, key brand metrics, and insights into consumer preferences that drive trust.
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Smartphone Market Trends in Asia 2024: Consumer Behavior and Industry Insights

Explore the expanding smartphone market across Asian countries. Discover trends, challenges, and strategic insights from our report.
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Trends in the Asian Retail Market: Robust Consumption in Indonesia, Uncertain Outlook in Japan

Discover trends in Asian retail, highlighting strong Indonesian spending and Japan's uncertainty. Key insights on industry shifts across six countries.
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