RESOURCES

Monetize API Engagement API
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MILEVERSE

The API integration with our survey platform demonstrates the enhancement of MileVerse's mileage ecosystem business models.
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RED ENVELOPE

The partnership with us not only brought a new function to the Red Envelope system, but also served as a tool to augment user engagement.
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AD2ICTION

Ad2iction, a Taiwan's leading MarTech company, has experienced significant growth and benefits in terms of member engagement and monetisation.
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TESTEE

TesTee has highlighted that the panel network collaboration has allowed the business to increase its retention rate and revenues with minimal man-hours.
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NESTIA

Nestia, a lifestyle app service, has seen positive results with its members participating in surveys and being rewarded points for use on their app.
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B INFINITE

The insights gained on B-infinite's customers has allowed the company to explore other channels of reward strategies, which have proven successful.
customer loyalty Market Research Consumer behaviors Survey Report travel skincare finance shopping covid-19 gaming Marketing automobile smartphone FMCG Industry Trends Research Best Practices Data Analysis Data Quality
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Industry Trends: Grasping Opportunities and Risks in Taiwan's Mobile Gaming

Discover Taiwan's thriving mobile gaming market, ranked fifth globally. Explore the opportunities, risks, and strategies shaping this industry.
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Industry Trends: The Battle of Giants: Foreign and Domestic E-Commerce Strategies in Japan

Discover the booming landscape of Japan's B2C e-commerce market. Learn about the positive outlook for the future of online shopping.
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Leveraging Gamification and Partnerships in Thailand's Loyalty Programs

Southeast Asia, particularly Thailand, is experiencing rapid growth in online loyalty programs due to rising smartphone use.
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3 Ways to Build Strong Relationships with Your Members

Discover three effective strategies to transform standard membership sign-ups into meaningful, lasting relationships with your members.
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Navigating Member Loyalty: Singapore's Innovative Approach and the Global Implications

Loyalty programs continue to play a growing role in tailoring the relationship between businesses and customers, especially in Singapore.
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Unlocking Success: Exploring the Bright Side of Loyalty Programs in South Korea

Gain valuable insights for successful loyalty programs marketing from Asia's tech-savvy businesses, with a special focus on South Korea.
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Unlocking Success: Navigating the Membership Marketing Landscape in 2024 - Key Trends and Strategies

Discover essential 2024 membership marketing trends and strategies to stand out in a saturated market, ensuring lasting customer engagement.
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Mastering Competitive Market Analysis: A Guide to Strengthening Your Membership Business

Learn techniques for competitive market analysis and strategic analysis methods to stand out for your membership business.
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A Strategic Guide On How To Evaluate and Assess Market Potential

We present our strategic guide for evaluating and assessing market potential, covering essential steps, methods, and insights.
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Identifying Business Opportunities for Personalised Marketing: A Concise Guide

Explore key approaches to identifying business opportunities, with a focus on personalised marketing.
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Strategies to Reduce Customer Churn: An Essential Guide

Learn about how to calculate the customer churn rate, discover effective strategies to reduce it and dive into leveraged online research for improvement.
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Guide to Monetising Membership Business with Online Research Platforms

Use online research platforms to refine, enhance, and make money with your membership sites and stay ahead in the competitive market.
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Survey Report: 2025 Insights on Digital Banking for the Unbanked

Based on Indonesia’s data, this report uncovers key digital banking barriers and strategies relevant to financial growth across Southeast Asia. download
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Survey Report: Entertainment Consumption Trends in Asia - 2024 Demographic Insights

Discover key insights into Asia’s entertainment consumption trends, including demographic spending patterns, purchasing channels. download
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Survey Infographics: Key Points for Entering the Asian Cross-border EC Market in 2024

Explore key strategies for entering the Asian cross-border EC market in 2024, with insights on trends, challenges, and opportunities. download
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Survey Infographics: The Characteristics of Repeat Travelers from China in 2024

Explore the characteristics of repeat travelers from China in 2024, including their preferred destinations, spending habits, and booking behaviors. download
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Survey Infographics: Advertising Influence on Non-Gamers in 2024

Discover how advertising impacts non-gamers in 2024, with insights into their perceptions, behaviors, and engagement across platforms. download
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Survey Infographics: 2024 Asian Game Players

Discover key insights from the Asia Game Survey 2024 with engaging infographics, highlighting trends and behaviors of Asian gamers. download
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Survey Infographics: 2024 Fashion Trend-Savvy vs Trend-Averse in Asia

Explore our 2024 fashion infographic comparing the distinct purchasing behaviors of trend-savvy and trend-averse consumers in the apparel industry. download
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Survey Infographics: 2024 Asia Consumer Behavior Toward Imported Products

Uncover 2024 trends and preferences shaping Asian consumer decisions on imported products with valuable insights and regional analysis. download
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Report: HELM Asia - Thailand Consumer ESG Readiness Report 2024

Explore Thai consumer ESG insights. Learn key themes, messaging strategies, and factors driving trust and engagement for impactful business growth. download
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Report: HELM Asia - Indonesia Consumer ESG Readiness Report 2024

Discover key insights into Indonesian consumers' ESG priorities and learn how tailored strategies drive trust, action, and lasting engagement. download
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Report: HELM Asia - Malaysia Consumer ESG Readiness Report 2024

Explore Malaysia's ESG consumer trends with insights on governance, transparency, and generational preferences to craft impactful, trust-building strategies. download
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Survey Report: Passive behavioral data tracking Taiwan Taxi Rider Research

This survey report provides an in-depth analysis of Taiwanese internet users’ Uber and Transportation data. download
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Our service is featured in Tech in Asia

Z.com Engagement Lab’s service is featured in an article in Tech in Asia!
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Website renewal announcement

We are pleased to announce that the Engagement Lab website has been newly redesigned as of January 10, 2023.
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Z.com Engagement Lab is exhibiting at The MarTech Summit Asia 2024

Z.com Engagement Lab is exhibiting at The MarTech Summit Asia 2024, which is happening in Singapore on April 23rd–24th.
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Z.com Engagement Lab is exhibiting at CCO & Enterprise Leaders Summit 2024

Z.com Engagement Lab is exhibiting at CCO & Enterprise Leaders Summit 2024, which is happening in Singapore on March 26th–27th.
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Z.com Engagement Lab is attending MarTech Summit in Bangkok

Z.com Engagement Lab is attending MarTech Summit Bangkok, which is happening in Bangkok on October 18th–19th.
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Z.com Engagement Lab will exhibit at DigiMarCon Australia 2023

Z.com Engagement Lab is exhibiting at DigiMarCon Australia 2023, which is happening in Sydney on September 20th–21st.
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Z.com Engagement Lab is attending Seamless Asia 2023

Z.com Engagement Lab is attending Seamless Asia 2023 which is happening in Singapore on June 27 & 28.
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Z.com Engagement Lab is exhibiting at The Customer Show Asia 2023

Z.com Engagement Lab is exhibiting at The Customer Show Asia 2023 which is happening in Singapore on March 29 & 30.
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Concept Testing Survey: Tips and Free Template

A concept testing survey collects evaluations and reactions from potential customers, providing critical insights into how well a concept is received. download
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Advertising Effectiveness Survey: Tips and Free Template

An advertising effectiveness compares consumer behavior and attitudes before and after ad placement, which helps determining if the campaign has successfully increased product or service awareness, improved brand image, and boosted sales. download
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Website Evaluation Survey: Tips and Free Template

A website evaluation survey gathers user opinions and feedback from website visitors, and provide insights into how visitors perceive and interact with your website. download
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What is Online Panel?

An online panel is a pre-selected group of individuals, namely panelist, who agree to participate in surveys for research purposes, offering valuable feedback on products and services. download
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Best Practice for Agile Marketing

Agile marketing is a marketing approach that emphasizes speed and flexibility to quickly respond to customer needs and market changes. download
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Brand Loyalty Survey : Tips and Free Template

A brand loyalty survey measures and assesses how loyal customers are to a brand and helps in devising strategies to enhance loyalty and encourage repeat purchases. download
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Product Package Testing Survey : Tips and Free Template

A Product Package Testing Survey measures the impact of package design on customers' purchasing intent and evaluates whether the design is appropriate. download
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Usage and Attitude Survey : Tips and Free Template

A usage and attitude survey is crucial for understanding how consumers are using a company’s products and services, which in turn helps in improving those products and services and optimizing marketing strategies. download
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Customer Satisfaction Survey : Tips and Free Template

A customer satisfaction survey allows for a clear understanding of the satisfaction levels and dissatisfaction points that customers have regarding a product or service. download
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Purchasing Behavior Survey : Tips and Free Template

A Purchasing Behavior Survey allows businesses to understand the entire customer purchasing process and identify the factors influencing their purchase decisions. download
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Brand Perception Survey: Tips and Free Template

A brand perception survey identifies the gaps between the intended brand image and the actual consumer perception. download
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Brand Awareness Survey: Tips and Free Template

Discover how brand awareness surveys can enhance your market position and identify marketing challenges. download
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