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Taiwan MAR21 Article- 3 Marketing Strategy to Improve Player Retention

  • Research Area:Taiwan
  • Page numeber:10
  • Price:$0

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The survey result in January found out that pandemic facilitates market growth of games in 2020, the study of game-market growth in March continues to address players’ behavior change. Do players still stay on the game when the situation gets back to normal? What kind of game are people willing to pay for? When do most players log in? How do people acquire relevant information?